Marketing the Macabre
From a vampire-slaying-sword auction to wine tastings with fans, Leslie Esdaile Banks W’80 has used her Wharton training (and an almost supernatural business sense) to promote her bestselling book series.
“You Betcha, Champ!”
Window, Nov|Dec 2008
The Next, Next Thing
If serial entrepreneur Elon Musk has his way, sending a payload—and eventually, people—into space will be handled commercially, more like UPS than “the Right Stuff.” (At least if you leave out the part about settling Mars.) Oh, and the rest of us here on earth will be able to tap affordable solar power and drive fast, efficient, cool-looking electric cars.
A Critique of Pure Charity
Nader raids SP2 Centennial kickoff
New Neuroscience Initiative
Health System contributes $50 million for Neuroscience Initiative
Listen You Bashful, Boneheaded Babies
Exhibition recalls days of “Broadside” battles
Body Talk
Penn Reading Project panel dissects Your Inner Fish
David Thornburgh to Take Reins at Fels
David Thornburgh named Fels executive director
A Pitch for the Uncharted Path
Class of 2012: “Do not stick to the prevailing script”
Beyond the Artifact
New Museum center focuses on cultural preservation
Decoding Cancer’s Fuel
Cancer advance is “technical tour de force”
College Houses Turn 10
College Houses celebrate 10th anniversary
Rebuilding Under Way
Football, basketball rebuild; a coach’s battle
Proof of Concept
Four years after Amy Gutmann set out to reinvigorate the interdisciplinary ethos at Penn, a new kind of professorship is on the ascendant.
Lady Marilyn’s Wing
In much of her own work, the poet Marilyn Nelson channels African-American history. As the founder of Soul Mountain Retreat, an artists’ colony in rural Connecticut, she is nurturing the next generation of writers.
Living the Lesson
Taking his first live snap in the NFL, a rookie field-goal kicker—who also happens to be a 43-year-old sportswriter—learns about pressure.
Out of the Classroom, Into the Fire
Ideas in Action matches Penn classes with policymakers
A Prophecy Fulfilled
Student-curated exhibit restores Lenape history
Young and Ready: Penn’s New University Chaplain
Charles L. “Chaz” Howard C’00 is new University chaplain
Wharton’s Kenneth Shropshire on the Business of Sport
Wharton’s Ken Shropshire on sports agents
“Change” Marks Humanities Forum’s 10th Anniversary
Penn Humanities Forum celebrates first decade
Findings
Leaf Fever, Salvation Through Mutation, and the Case for Naptime
Shaking Things Up
Football preview
A Pioneer Owner (and Spoon Man) in the Hall of Fame
Walter O’Malley C’26 and Dave Micahnik C’59